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Paid channel

Paid channel

Any marketing channel where you "pay to play," including display advertising, content syndication, search advertising, etc.

More Partnership terms beginning with
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Partner badge

An official badge that partners can display on their website and in their marketing to officially associate themselves with your program and brand. This allows they to communicate their professional relationship with you and build trust with their audience.

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Partner journey

Much like a buyer’s journey, a partner journey describes each step a partner goes through from recruitment to onboarding to promoting your product or service, all the way to payout.

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